- Status Current Investment
- Location Research Triangle Park, NC
- Industry Information & Software
- Themes Network-enabled Information business model
- Investment Date October 2017
Devada (f/k/a DZone) is a leading provider of software-developer-focused technical information and content and related community management software solutions. Devada is comprised of two business units: DZone Media and AnswerHub.
DZone Media helps software developers improve their skills by providing technical information and content from curated subject matter experts. AnswerHub helps technology companies manage and provide information to software developer communities.
Leading technology companies, including six of the top ten largest software companies in the world
- Talent: recruited key executives across the organization
- Sales and Marketing: implemented new account segmentation strategy; specialized functions across the sales and account management teams; enhanced demand generation capabilities
- Product: launched new software platform with enhanced functionality and modern and responsive User Interface
- Finance, Infrastructure and Operations: upgraded facilities; implemented new sales, marketing, and financial information systems; created a centralized database to streamline media deliveries